Archive for the ‘Industry best practice’ Category

You give Search a bad name! (Part 2)

Tuesday, March 17th, 2009

In my last blog I cited the first industry example of giving Search a bad name (apologies to the organizers of SES, I'm sure they've had far more damning feedback than this in the past!). Here's my second example of industry behaviour and culture which gives Search a bad name: 2. It’s ...

You give Search a bad name! (Part 1)

Thursday, March 12th, 2009

Don't worry! I'm not breaking into a Bon Jovi karaoke moment. Humour me on this title, all will soon become clear... I have spent years defending best practice in Search and sitting on committee bodies such as the IAB and the IPA to support the maturity of the Search industry, particularly ...